How Stanford Pays for Football

This isn’t the financial model employed by SEC schools:

The normal revenues Stanford receives from football are so low, in fact, that its 36 varsity sports teams depend on something no other school has, or would dare rely so heavily on: an athletics-only endowment worth between $450 million and $500 million that pays out at 5.5% each year, people familiar with the matter said.

The way Stanford keeps up in the college-football arms race is to lean on private donations. As a result, almost everything the football program touches is endowed, from each of the school’s 85 football scholarships to David Shaw’s head-coaching position. Stanford’s offensive coordinator is even known as the Andrew Luck Director of Offense in honor of an anonymous gift in 2012.

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